daph. blog

Trade Show Essentials

Daphne Benzaquen

Trade Show Essentials
This month I participated in my first trade show, The Grand Market. I told my story, made some sales and most importantly, learned a lot about the process. Overall, it was a great success! For those of you considering applying for or exploring the trade show experience, I highly recommend it, but be weary of the necessary preparation beforehand.

Why I choose to give back

Daphne Benzaquen

Why I choose to give back
Next time you find yourself on the fence about buying our anita bucket bag or snagging one of the few nicole. fanny packs left, remember that yes, you’re buying yourself or a loved one a one of a kind piece, but you are also giving back to an organization that desperately needs your support and will value your donation like you can’t even imagine.

Speaking of…hard work, believing in yourself and the power of imagination…

Daphne Benzaquen

Speaking of…hard work, believing in yourself and the power of imagination…

Before I started writing this piece, I looked back at the last Fashion Fund related blog post that I wrote back in September and immediately noticed that I referred to daph. as my side hustle. How things have changed! A little over 6 months later and it’s the top thing I think about, talk about and yes, even dream about. As is the case in many journeys, there are points throughout when you may get discouraged, frustrated and even annoyed, “why aren’t people buying my bags?!?” “98 visits to my website in a day? Pitiful!” First month in, I’ll admit...


When to drop those $$$ when Starting a Business: Free and Not so Free Essential Business Resources

Daphne Benzaquen

When to drop those $$$ when Starting a Business: Free and Not so Free Essential Business Resources
Overall, each investment decision is important and essential in growing your brand so each should be evaluated in great detail. But if you can find the same resources for free, even better! More funds to invest in other areas of your products and brand to continue your growth!

Today is a Special Day

Daphne Benzaquen

Comments 1

Today is a Special Day

Today is my mom’s birthday and although she can’t be here with us, what better way to celebrate her than to launch the tote I designed and named after her, the brenda. tote.